Challenge
PLUM came to us with a plan to open an inspiring yoga community in Dallas. Quickly during our process, their truth was clear.
Discovery
When developing the brand for PLUM, we dove straight into the vibrant color palettes that are reflective of its name and representative of their diverse clientele. Working with their builders and staff, we designed an interior as dynamic as their brand.
Activation
The Lower Greenville yoga studio opened its doors in September 2015 and soon gained a loyal following. Several media outlets wrote about the calming and happy vibe of the space, and we were proud to have played a role in PLUM’s success.
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